On The Move, Inc. started in Dearborn, Michigan, on January 28, 1992. Its founder, Maury Westerdale, recognized the need for a commercial truck lease program for self-managed local rental trucks, allowing the owner/operator to set their own rates and advertise their company at the same time. The ingenuity of Maury evolved into a turnkey truck lease program that launched On The Move, Inc. into the fourth-largest truck rental fleet in the United States.
Although the original target market for rental truck leasing was the Self-Storage industry, other industries began to discover the advantages of On The Move, Inc. Today our truck leasing program not only serves the Self-Storage industry but the moving industry, rental stores, real estate professionals, apartment communities, caterers and contractors. All these industries lease trucks and obtain rental truck insurance from On The Move, Inc. They have had eye-catching graphics installed to advertise their business with a rolling billboard, rent or “comp” the truck to their customers, or use it themselves.
Through superior customer service and quality innovative products, On The Move provides their Licensees the ability to add value and profits to their business.
We operate with integrity and transparency—saying what we mean and doing what we say. Whether in internal collaboration or client-facing commitments, we take ownership and deliver on our promises. Our clients entrust us with their brand, and we honor that trust through consistency, honesty, and results.
We don’t just meet expectations—we exceed them. With a strong sense of urgency, creative problem-solving, and decisive action, we’re committed to delivering excellence for our customers, partners, and team.
If there’s a smarter or faster way, we’ll find it.
Challenges are met with resilience and resourcefulness. Feedback is welcomed, adaptability is expected, and progress is prioritized. Excuses are replaced with action, driving continuous improvement and forward momentum.
Innovation is fueled by curiosity and courage. Boundaries are pushed, systems are refined, and ideas are transformed into real-world impact. Change is embraced as an opportunity to lead and evolve.
Collaboration is at the heart of everything we do. We communicate openly, support one another, and celebrate shared success. Our strength lies in unity: one mission, one team, moving forward together.
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